Category: Social Selling

Blurred Lines: The NEW Relationship Rules in Business and How to Avoid a Price War.

Learn 3 tips to help build business relationships that prevent a price war.

Interactive Marketing Going Mainstream? Trends from the Annual IMA National Conference 2013

The Interactive Marketing Association (IMA) held their national conference last week and I had the opportunity to travel to beautiful San Francisco.  You are probably saying “duh” seeing as I am the Vice President for the  Triangle Interactive Marketing Association (TIMA) but for what it’s worth I felt very proud to represent the Triangle area. Now …

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Well, does she walk the LinkedIn walk? Find out her BIG Mistake. Guest Blogger Heather Kilcrease: @Mrheather Reviews K. Melissa Kennedy’s Profile

Well, does she walk the LinkedIn walk? Find out her BIG Mistake by Guest Blogger Heather Kilcrease: @Mrheather Reviews K. Melissa Kennedy’s LinkedIn Profile.


Is your profile full of gibberish? An alphabet soup of sorts? See how you may be alienating your next customer or influencer with a few simple letters.

Profile Pictures That Will Make You Laugh & Lose Business

You have 2.5 seconds to make a first impression online. That’s the time a Formula 1 car’s pit crew aims for a stop. The last couple posts have been informative, but a little wordy.  Lets have some fun for a change and go through some profile pictures that will make your customers run away.  FAST.   …

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Your B2B Social Profile – Are You Trustworthy Enough?

Do you have an online social presence? Is it trustworthy? Six steps to building a trustworthy profile that helps you engage customers and start social selling…I mean social solving.

New Selling Strategy Series – The Knowledgable B2B Buyer

Skeptical Guy is a Skeptic

Part 1-The Knowledgeable B2B Buyer News flash, not only has the B2B buying process changed but the B2B buyer has as well.  Back in the day, sales and marketing tactics were all the same regardless of a prospect – a glossy brochure, a cold call, a direct mail piece…one size fits all.  Those days are …

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10 Minutes a Day to Social Media Success

Find out 8 Steps to Implement 10 Minutes a Day to Social Media Success.

Don’t Panic – Manage info overload with a few personal boundaries!

Learn how to manage the 24-hour, infinite online info cycle with a few personal boundaries to help you sustain and succeed.

The King and Queen of Marketing – Audience & Content Rule!

Before you glam it up, define your audience and content to drive success. Ignoring the King and Queen of marketing will end in disaster…Rule with some simple steps upfront!

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