Category: Networking Online

Want to Engage Your Audience? Look To General Electric for Some Tips.

I don’t normally rave about brands for the most part but this is worth the mention.  General Electric (GE) exemplifies what it means to be social.  All it takes is one quick Google search to see. Not only is their stock up but you will see highlights of their social media efforts from Forbes, Entrepreneur Mag, …

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Digital Marketing: Why Customer Service Matters Part 2 – From Flower Seed to Local TV

My friend, Patricia has a mania for growing hollyhocks.  She had some bad luck with a packet of $4 mail order Red Halo seed. They didn’t sprout! Before you think a $4 pack of seed is small potatoes – let me remind you that gardening is THE number one leisure activity. Which makes the mail order …

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LinkedIn Is Not the Only Network Helping Business Win on Social Media

As you all know LinkedIn is my network of choice – but take a look at this infograph outlining a study of how the top brands that are using Twitter. 3 key take aways? If done properly organic growth will happen through engagement. There is still time to catch up. Visual content remains to out …

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Three Reasons Your Business or Non-Profit Needs an ACTIVE Blog

So I’m rushing to get out of the house for a trip to the other side of the world (literally), and it’s not the packing, the pets, the house sitter, bills or business I’m fretting over most—it’s finding time to write this blog post. Because there’s never enough time. Never. So if you wait for …

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Instead of Cold Calling, Try a Personal Email – 6 Tips to Writing an Intro Email that Works

No Cold Calling Zone

Find a sample email template that works and stats that confirm that cold calling is dying.

2014 Crystal Ball View: My Commentary on Social Media Examiner’s 2014 Predictions

Learn 5 Essential 2014 Social Media Predictions – with my color commentary and abridged version of the Social Media Examiner’s 2014 Trend Predictions.

Top 3 Lessons Learned in 2013, and Goals of Change for 2014

See Ya Dog

Need a Top 3 List to jump start your year-end and new year? I offer my Top 3 Lessons Learned from 2013 and Top 3 Goals for Change in 2014 from me, an entrepreneur, marketer and community advocate.

Top 3 Last Minute Marketing Ideas of 2013

Last Minute Christmas

Last year I provided you with 3 BIG ideas to help you close out your year! And in the same tradition, here are 3 more. 3 Big End of Year Ideas 2013: Reach Out to Abandoned Leads — Holidays are a great time to reach out to those clients that just were not ready for your …

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Interactive Marketing Going Mainstream? Trends from the Annual IMA National Conference 2013

The Interactive Marketing Association (IMA) held their national conference last week and I had the opportunity to travel to beautiful San Francisco.  You are probably saying “duh” seeing as I am the Vice President for the  Triangle Interactive Marketing Association (TIMA) but for what it’s worth I felt very proud to represent the Triangle area. Now …

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Well, does she walk the LinkedIn walk? Find out her BIG Mistake. Guest Blogger Heather Kilcrease: @Mrheather Reviews K. Melissa Kennedy’s Profile

Well, does she walk the LinkedIn walk? Find out her BIG Mistake by Guest Blogger Heather Kilcrease: @Mrheather Reviews K. Melissa Kennedy’s LinkedIn Profile.

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