Category: Marketing

Assessments, tips and commentary around general marketing topics

2014 Crystal Ball View: My Commentary on Social Media Examiner’s 2014 Predictions

Learn 5 Essential 2014 Social Media Predictions – with my color commentary and abridged version of the Social Media Examiner’s 2014 Trend Predictions.

Top 3 Lessons Learned in 2013, and Goals of Change for 2014

See Ya Dog

Need a Top 3 List to jump start your year-end and new year? I offer my Top 3 Lessons Learned from 2013 and Top 3 Goals for Change in 2014 from me, an entrepreneur, marketer and community advocate.

Top 10 Most Popular Blog Posts from Ester Mae Marketing in 2013

Giving Gifts

In the spirit of giving enjoy Ester Mae’s top 10 posts of 2013: Don’t Forget the Marketing – Biggest Mistake Marketers Make Social Media Operations: Set up and Maintenance key, Not Sexy Point Products vs Solutions–Why you should be looking at total wallet? Drip Marketing – 3 Things You Must have to Nurture Your Prospects …

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Top 3 Last Minute Marketing Ideas of 2013

Last Minute Christmas

Last year I provided you with 3 BIG ideas to help you close out your year! And in the same tradition, here are 3 more. 3 Big End of Year Ideas 2013: Reach Out to Abandoned Leads — Holidays are a great time to reach out to those clients that just were not ready for your …

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Internet Summit 2013 Recap, Innovation Edict and an eBook.

Internet Summit 2013 (#ISum13) was this week- November 12-14 to be exact and as the current Vice President of the Triangle Interactive Marketing Association, TIMA, I thought what better way to showcase the marketing talent of the Triangle to a national audience than creating an ebook sourced from the Triangle marketing rockstars called “Triangle’s 101 Innovative …

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Blurred Lines: The NEW Relationship Rules in Business and How to Avoid a Price War.

Learn 3 tips to help build business relationships that prevent a price war.

From Krispy Kremes to Mini Coopers…13 Halloween Marketing Campaigns that Shine

Check out 13 very creative Halloween marketing campaigns.

Interactive Marketing Going Mainstream? Trends from the Annual IMA National Conference 2013

The Interactive Marketing Association (IMA) held their national conference last week and I had the opportunity to travel to beautiful San Francisco.  You are probably saying “duh” seeing as I am the Vice President for the  Triangle Interactive Marketing Association (TIMA) but for what it’s worth I felt very proud to represent the Triangle area. Now …

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Well, does she walk the LinkedIn walk? Find out her BIG Mistake. Guest Blogger Heather Kilcrease: @Mrheather Reviews K. Melissa Kennedy’s Profile

Well, does she walk the LinkedIn walk? Find out her BIG Mistake by Guest Blogger Heather Kilcrease: @Mrheather Reviews K. Melissa Kennedy’s LinkedIn Profile.

10 Minutes a Day to Social Media Success

Find out 8 Steps to Implement 10 Minutes a Day to Social Media Success.

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