Category: Innovation

Taking Innovation to the Next Level: Ester Mae Marketing Pivots to 48 Innovate

Check out the proven enterprise-class innovation process from 48 Innovate, the recent pivot for Ester Mae Marketing.

Reinventing an icon — How we redesigned the region’s leading news and weather website for new audiences and revenue opportunities without sacrificing a loyal consistency — Case Study

A Case Study on the responsive website redesign of power house local news leader WRAL.com and the exciting results from the project. The Goal:  While logging 3-4 million page views on an average day, super-successful, online power house WRAL.com still needed to evolve or die. News viewing habits for important younger demos had shifted since …

Continue reading

Comcast Owns a Theme Park Business, the Truth About Steve Jobs, and More – My Top 5 Social Shares of the Week

This week’s top social shares are mostly about technology, the business of technology, and what technology can do for business. But first, let’s learn who owns the nation’s second largest theme park—after Disney. Just a Reminder That Comcast Also Owns a Huge Theme Park Business BuzzFeed News wants to remind us that the country’s largest cable provider …

Continue reading

Google’s New Inbox App, Apple Pay Opens for Business and More – My Top 5 Social Shares for the Week

Convenience. Everyone is searching for convenience. This is the prominent theme in my top social media shares this week. If you what to make skimming email more convenient, Google has a new app. If you want making payments on your iPhone 6 more convenient, Apple has a new service. Other topics of interest this week …

Continue reading

Top 5 Tips to Transition from Enterprise to Startup

Most people know I left my BIG corporate job at Cisco to go out on my own. I am a HUGE advocate of stepping out of your comfort zone. But leaving a steady corporate job for the unknown is hard. NO DOUBT. So for those that are considering taking the leap…not necessarily just going out …

Continue reading

Holograms, Rockstar Women Entrepreneurs & My Lil Moments of Fame — All Happened This past Week

Everyone says, savor that moment of fame, because it is fleeting.  Well—here is how I am savoring mine by sharing some amazing technology and people at the same time. Triangle Startup Weekend – Women was a huge success. Here is a full recap and one of my moments of fame shared with amazing organizers, volunteers …

Continue reading

Top 99 Reasons to go to Triangle Startup Weekend – Women: Oct. 10-12.

Learn why you can and should attend TSW-Women and facts about women in business and tech in the world and the Triangle.

What Can We Learn from Jesus, Ryan Adams and the Implications for the Triangle?

Whiskeytown Album Cover

Surprised by the title I bet…but it was inspired out of two recent encounters with local entrepreneurs. They both threw out the Jesus reference…the Ryan Adams one is mine. Often you can’t get a speaking gig or a meeting in your hometown, but if someone from the outside comes in, somehow they have instant credibility. …

Continue reading

The Importance of the F — Word

Find out 4 key strategies to help you FOCUS and succeed.

Want to Engage Your Audience? Look To General Electric for Some Tips.

I don’t normally rave about brands for the most part but this is worth the mention.  General Electric (GE) exemplifies what it means to be social.  All it takes is one quick Google search to see. Not only is their stock up but you will see highlights of their social media efforts from Forbes, Entrepreneur Mag, …

Continue reading

Load more